Geoffrey Klein, aka Mr. Purple, is a TEDx speaker, an adjunct professor, a visual content producer, and the author of the new book The Content Beast. Geoffrey helps people and organizations communicate more effectively through the power of story. He serves as president and CEO of Nine Dots, a visual content company that helps businesses […]
The SmallBizChat Podcast: Developing Content with SEO in Mind with Kendra Lee
Kendra Lee is an author, speaker, and revenue generator. She is the founder of KLA Group, a sales consultancy and marketing agency that helps small and medium businesses get seen, get heard, and gain traction to achieve their dreams. She’s also the author of The Sales Magnet. For more information, you can go to KLAGroup.com. […]
How to Create a Repurpose Strategy for Your Best Content
Repurposing content is one of those content marketing strategies that everyone should be doing, but most people forget. The idea of recycling a quality post to use in other types of content is a great opportunity. This blog post will share advice for creating a repurpose strategy, including why you should do it and what […]
Getting Better Results from Your Business Blog in 2019
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Carolyn Crummey, @VirTasktic. Carolyn Crummey is the owner of VirTasktic – a content marketing agency that specializes in working with small […]
How to Develop Content if You Hate Writing
We tend to think of content, or content marketing, in terms of words. We know we need to create how-to articles, listicles (a numbered or bullet-pointed list) and informative blog posts in the hopes that readers will latch onto them, become fans of our brands and eventually buy from us. But what happens if you […]
Contest for New Business Book Author
FOR IMMEDIATE RELEASE Contact: Beth Gissinger Tel: (508) 427.6757 Email: beth.gissinger@fwmedia.com Adams Media announces book publishing opportunity for business professionals August 2, 2010; Avon, MA–Adams Media, the publisher of the bestselling Kiss, Bow, or Shake Hands, Become Your Own Boss in 12 Months and the Knock ’em Dead job search series, has announced the details […]
Use the 3 C’s of Social Media: Content, Community, Commerce
If you are running a small business today you better be using social media marketing. Social media has taken over the internet over the past few years. The great thing for small businesses is it’s all about the one-on-one connection, larger companies no longer have the upper hand. You must listen, engage and then […]