Every week as @SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview withLiana “Li” Evans @StorySpinner who is known as theonline marketing geek girl who loves all things social media! She has been an accomplished […]
3 Questions to Ask During Your Social Media Audit
Guest Article Now that everyone’s well on the “Social media bandwagon,” it’s time for the savvy entrepreneur to access their position with their online marketing to see where they stand. Traditionally, you would perform a “Social Media Audit” as you are launching a social media campaign to understand what your competition is doing and get […]
Use the 3 C’s of Social Media: Content, Community, Commerce
If you are running a small business today you better be using social media marketing. Social media has taken over the internet over the past few years. The great thing for small businesses is it’s all about the one-on-one connection, larger companies no longer have the upper hand. You must listen, engage and then […]